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Guinness World Record Holder
and Producer of Events

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As a Guinness World Record holder Brian has used his skills to produce 13 Guinness World Record impactful attempt events.


In 2005, Brian and his team produced and set a new Guinness World Record in Cadiz, Spain when they launched the Eli Lilly medication, Cymbalta in what became one of the most successful team and confidence-building events ever produced.  


Brian is frequently used in a consultancy capacity to organisations wishing to produce similar events, either stand-alone or as an integral part of a larger event. In particular, events that require an unusual and effective team and confidence-building segment that is also attractive to all types of news media.

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Brian Sterling-Vete achieved a Guinness World Record in Cadiz, Spain in 2005.

This launched Cymbalta, a new medication produced by Eli Lilly Pharmaceuticals.

Brian co-hosted the event live with BBC TV’s Record Breakers’ host and Eurovision Song Contest winner, Cheryl Baker.

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